Kishore Biyani
Kishore Biyani - Big Bazaar Failure, DMart, Branding & Retail Business
In this episode
In today’s episode, we will dive deep into Kishore Biyani’s stories, ideas, and observations that led to such successful businesses. We talked about the young days that shaped him into such a brilliant person. The habits we can inculcate to become exceptionally great at what we do. He shares an interesting story and breakdown of how he started Pantaloon and Big Bazaar. He talks about how to spot new trends, and how to include them and scale the business. We talked about different brand-building strategies used while building a brand for different consumer segments.
Chapters
- 02:41Kishore Biyani’s journey
- 03:58His first 2 books
- 05:01Why is understanding design important?
- 06:16How he made Pantaloons?
- 08:01How he started Big Bazaar?
- 10:04Tips & tricks of supermarket
- 13:09Indian vs US customers
- 15:16Genius insights of Big Bazaar
- 18:05What went wrong with Big Bazaar?
- 21:58Why DMart won in India?
- 23:40Brand building in India
- 26:10Soap brand in India
- 27:21Psychology of Indian customers
- 29:56Biggest change in India
- 34:17US is not the right role model for India?
- 35:58Which cities are best for business?
- 43:23Which city is not good for business?
- 44:33Mumbai Vs Delhi
- 45:59What would he change in his journey?
- 47:19Religion as a market in India
- 48:52Problem of getting funds for business
- 51:39You don’t need to work so much
- 52:47Conclusion
RAJ SHAMANI
Watch: https://www.youtube.com/watch?v=pouaXB21PN4